Do you want to spice up your next meeting with some adventure, nature and culture? Then you should consider Southern Africa as your meetings, incentives, conferences and exhibitions (MICE) destination. Southern Africa is a region that covers several countries, such as Botswana, Namibia, South Africa, Zambia and Zimbabwe. It has something for everyone, from wildlife safaris to wine tours, from city life to rural charm, from beaches to mountains. Here are some of the reasons why you should choose Southern Africa for your next great meeting:

World-class facilities

You don’t have to compromise on quality when you choose Southern Africa for your MICE event. The region has a range of world-class facilities that can cater to any event size and style. Whether you need a large convention centre, a small meeting room, a luxury hotel or a safari lodge, you will find it in Southern Africa.

Some of the notable MICE facilities in Southern Africa include:

The Gaborone International Convention Centre (GICC) in Botswana: A state-of-the-art, multi-faceted convention facility that can host up to 1,800 delegates in various settings. It is part of the Grand Palm Resort, which consists of a casino and two hotels.

The Cape Town International Convention Centre (CTICC) in South Africa: A modern and versatile convention centre that can accommodate up to 10,000 delegates in different configurations. It is located in the heart of Cape Town, near the waterfront and the Table Mountain.

The Victoria Falls Safari Lodge in Zimbabwe: A stunning safari lodge that overlooks a waterhole and the Zambezi National Park. It offers 72 rooms and suites, as well as conference facilities for up to 200 delegates.

The Windhoek Country Club Resort in Namibia: A luxurious resort that offers 152 rooms and suites, as well as conference facilities for up to 800 delegates. It also features a golf course, a casino and a spa.

Stunning scenery

Southern Africa is blessed with some of the most stunning scenery in the world. It has diverse landscapes that range from mountains to deserts, from forests to beaches, from savannahs to wetlands. It also has natural wonders that awe and inspire visitors, such as the Victoria Falls, the Okavango Delta and the Table Mountain.

These scenic attractions provide a beautiful backdrop for any MICE event, as well as opportunities for leisure and recreation. You can enjoy activities such as hiking, biking, rafting, kayaking, surfing, sailing, fishing, golfing and more.

Diverse wildlife

Southern Africa is home to some of the most diverse and abundant wildlife on the planet. It has hundreds of species of mammals, birds, reptiles, amphibians and fish that inhabit its various ecosystems. It also has some of the most iconic and endangered animals in the world, such as elephants, lions, leopards, rhinos and cheetahs.

Wildlife viewing is one of the main attractions for MICE travellers in Southern Africa. You can experience wildlife in different ways, such as:


Going on a safari in one of the many national parks or private reserves in Southern Africa. You can see wildlife up close and personal from a vehicle or on foot.

Conservations and Rehabilitation Centres

Visiting a wildlife sanctuary or rehabilitation centre that cares for injured or orphaned animals. You can learn more about wildlife conservation and interact with some of the animals.


Participating in a wildlife volunteer program that allows you to contribute to wildlife research or protection. You can get involved in activities such as tracking animals, collecting data or patrolling areas.

Rich culture

Southern Africa has a rich and diverse culture that reflects its history and heritage. It has many ethnic groups that have their own languages, traditions, customs and beliefs. It also has influences from other cultures that have shaped its identity over time.

Culture is an important aspect of MICE tourism in Southern Africa. You can learn more about culture by:

Visiting cultural sites or museums that showcase the history and heritage of Southern Africa. You can see ancient rock art, colonial buildings, liberation monuments and more.

Experiencing cultural performances or festivals that celebrate the music, dance, art and cuisine of Southern Africa. You can enjoy the sounds of marimba, mbira and kwaito, the movements of gumboot, zulu and ndebele dances, the colours of beadwork, basketry and pottery, and the flavours of braai, bobotie and biltong.

Engaging with local communities or homestays that offer authentic insights into the daily lives and values of Southern Africans. You can share stories, exchange gifts and make new friends.

Value for money

Southern Africa is a MICE destination that offers great value for money. The region has a favourable exchange rate for most foreign currencies, which means you can get more for less. The region also has a variety of accommodation options, from budget-friendly hostels and guesthouses to luxury lodges and hotels. The region also has a range of transport options, from public buses and trains to private cars and flights.

You can also save money by taking advantage of the many discounts and deals that are available for MICE travellers in Southern Africa. You can find special rates for group bookings, off-season travel, early bird bookings and last-minute deals. You can also find packages that include accommodation, meals, activities and transfers.

Southern Africa is a MICE destination that offers everything you need for a successful event: world-class facilities, stunning scenery, diverse wildlife, rich culture and value for money. Whether you are planning a meeting, an incentive trip, a conference or an exhibition, you will find Southern Africa to be a destination that exceeds your expectations. Contact us today to book your next great meeting in Southern Africa.

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